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Two big events are coming up - check them out and I hope you can join us!
Ever wonder how your email list stacks up against other nonprofits? Is it just your open rate that's declining, or are all nonprofits seeing the same results? And just what is a good online fundraising response rate?
Our speaker, Karen Matheson of M+R Strategic Services will speak on the results of the 2008 eNonprofit Benchmarks Study. The report analyzed online messaging, fundraising, and advocacy data from 21 leading nonprofit organizations.
Karen will cover key findings on fundraising and advocacy metrics, explore what the data tells us about industry-wide changes, provide key metrics to analyze your organization's online program and take questions about the study and nonprofit online metrics.
She will also offer up real-world advice and research-based best practices for communicating effectively with your membership, helping maintain and develop supporters, build relationships, and sharing your story.
DETAILS:
Date: Tuesday, August 26th
Time: 6 pm - 8 pm
Place: AboutUs.org, SW 2nd & Stark
TSVP: On Upcoming - http://upcoming.yahoo.com/event/928776
Karen Matheson is the Manager of Quantitative Research and Analysis at M+R Strategic Services and provides strategic data analysis for a range of M+R's eCampaigns clients, including the Human Rights Campaign, Oxfam America, and Susan G. Komen for the Cure. With a B.S. in Mathematics from the University of Oregon and graduate coursework in statistics and analysis, Karen has a strong quantitative research background. In addition to co-authoring M+R and NTEN's eNonprofit Benchmarks Study (http://www.e-benchmarksstudy.com), Karen regularly researches and co-authors articles about best online communications strategies using data from several national nonprofits.
FOOD: Some food and beverages are provided, but feel free to bring something to share! We hope that you will join us to meet new friends, share issues and ideas about technology in the nonprofit sector, and continue to help mold the group. These events will also try to offer information about open source (read: free!) alternatives to software and tools used by or available to nonprofits.
HumaniNet will present a status report on their Maps 2.0 initiative, which is exploring ready-to-use Web-based mapping tools for humanitarian and nonprofit organizations.
Dylan Myers, a digital mapping specialist at Google Maps, will also be there to answer your questions on the ever-expanding toolkit of Google Maps and Google Earth. Dylan was a key member of a Mercy Corps team that conducted a GIS (geospatial information systems) project in Indonesia following the 2004 tsunami.
Justin Perkins, an online marketing expert and Care2's Nonprofit Services Director, will also be present and was an adviser to the Maps 2.0 project at NetSquared.
DETAILS:
Schedule:
5 PM - Conversation and Networking
6 PM - Presentation/Q&A by Gregg Swanson and Matt Blair of HumaniNet
6:30 PM - More networking and Q/A with Dylan Meyers, Google Maps
Date: Thursday, Sept. 4th
Place: Lucky Lab Beer Hall - 1945 NW Quimby
RSVP: http://upcoming.yahoo.com/event/1022977
Humaninet will briefly discuss the initial findings of the research, which is based on interviews with aid and relief managers in Afghanistan, Sudan, Singapore, London, and – not least - Portland. Matt will share some notes on emerging Web 2.0 social mapping services, including the promise and pitfalls of 'crowd-sourced' geospatial data.
Following Q&A, you can meet Dylan, see demos, exchange ideas, practice your "geo-geek speak," and learn more about what online maps can do for your project or organization.
